Logo design for small business
6 July 2016
CEB Creative is based in Brackley and offers professional logo design service in Northamptonshire, Oxfordshire and Buckinghamshire.
If you are looking for a custom logo design for your business then you’ve come to the right place! CEB Creative specialises in affordable logo design for small businesses. I will work with you to create something unique that appeals to your target market.
You can view my existing logo design work in the portfolio here.
The famous American graphic designer Michael Bierut once rightly pointed out that a logo is only the start. He said:
“It really is about thinking of these symbols as empty vessels in a way, and then you pour the meaning into them.”
Michael Bierut, Partner @ Pentagram
This is a great analogy as a logo doesn’t mean anything until it becomes associated with something. That something could be anything from religion to the latest trainers. This is why I also offer branding and corporate identity services to help you establish a strong base for your ongoing visual marketing.
Below I answer some frequently asked questions about logos:
What is a logo?
It’s a symbol or other small design adopted by a business or organisation to identify its products, services, values and so on.
Are there different types?
There are three main types of logos and they are categorised as Wordmark, Pictorial and Abstract Iconography (everyone’s favourite). There is a fourth type which can combine elements of all three of the main categories and this is called The Logo System.
Why is a good logo important?
Having a professionally designed, correctly formatted logo builds trust. Your potential customers are more likely to be drawn to your business if you look professional, a well-designed logo can help demonstrate this. If your logo looks like it was designed by a novice using Microsoft Word Art, this might lead people to questions your attention to detail and how well you are able to deliver your core business products/services. There
There is also a very practical reason for getting your logo created by a professional, it needs to work. There are now so many different forms of marketing that any company logo needs to be able to fit within all these formats. You need your logo to work in very large format as well as tiny formats such as a social media icon. You need to have the correct file types of your logo available to supply to third parties such as printers, advertising websites, customers or partners.
What about branding?
I can also ensure a bespoke style is applied to your business across all areas, such as social media and printed business stationery. The logo design will set the tone for your overall business brand and subsequent corporate identity so it’s important to get that first stage right.
Looking for logo design for small business? Contact CEB Creative today for professional and affordable logo design services.